Build a brand that grows
with you, not
past you.around you.without you.despite you.
Strategic coaching and holistic brand strategy for creatives, entrepreneurs, and small business owners ready to scale sustainably.
Nearly 20 years in business · 3 brands built · Coaches, founders, photographers + creatives
Who I Work With
Featured on MSN.
Named One of the Top 10 Inspiring Women Leaders in 2026
It is an honor that reflects what this work has always been about, helping people build brands and businesses they are proud of.
Your business grew faster than your brand.
Maybe your visuals feel outdated. Your messaging feels unclear. Your website no longer reflects the quality of your work. Or you built something successful on referrals alone, and now you are ready for a more sustainable way to grow.
You don't need more ideas. You need a clearer strategy.
- →your website no longer reflects your level of work
- →your brand feels inconsistent
- →referrals have slowed down
- →your messaging feels vague
- →you're launching something new
- →your marketing feels reactive
- →your visuals don't align with your expertise
- →you're wearing too many hats
- →you're ready to scale, but your foundation feels messy
I know what sustainable growth actually requires.
I started my business in the 2008 recession, and built multiple brands while managing a team, 100+ clients at a time and raising a family, I know what sustainable growth actually requires.
Strategy, messaging, websites + marketing that moves you.
I help founders build brands that feel aligned and are built for long-term growth.
- →Brand strategy + positioning that sets you apart in a saturated market
- →Messaging + copy that finally sounds like you and converts
- →Website strategy, SEO + builds that work while you sleep
- →Pricing + offer structure built for profit, not guesswork
- →Systems, workflows + automations that give you your time back
- →Marketing roadmaps so you stop reacting and start planning
- →AI integration that supports your creativity instead of replacing it
- →CEO mindset + leadership so you can delegate and step back
Pick your starting line.
From one focused session to a full brand and website transformation. Every path starts with a free discovery call.
Start Here
The Clarity Session
A focused strategy session designed to solve one major business challenge quickly.
- Messaging refinement
- Pricing strategy
- Website feedback
- Marketing clarity
- Systems strategy
- Scaling decisions
- Includes: recording, action plan + next steps
Deep Reset
The Momentum Intensive
A deeper strategic reset for businesses ready to clean up their brand, marketing, and growth strategy.
- 3-hour strategy intensive
- Website audit
- Brand review
- Offer optimization
- Growth roadmap
- Follow-up support
4 Weeks
Thrive Brand Refresh
For businesses that have outgrown their current brand and need a strategic refresh before investing in a full website rebuild. Your messaging feels scattered, your visuals feel dated, your offers have changed, or your online presence no longer reflects the level of your work.
- Brand messaging + copy refresh
- Visual refinement + brand strategy
- Marketing alignment & blueprint
- Launch strategy
Signature Offer
Thrive Brand + Website Launch
My signature offer for founders ready for a complete transformation, from strategy through launch.
- Brand strategy
- Website copy
- SEO strategy
- Design support
- Website build
- Launch support
- Plus two post-launch refinement calls
Not sure which fits? Book the free discovery call and we'll figure it out together.
Success should feel intentional. Not chaotic and draining.
You have the talent. Let's build the structure that lets it scale.
How it works.
Apply + Fill Out The Form
Fill out my brief intake form here. This is everything I need to prepare for our free discovery call.
We Meet, Free Discovery Call
After I receive your form, I'll email you to get our free discovery call on the books and make sure we're a great fit.
The Transformation Begins
Our first session starts with your top pain points. I gather everything I need to build a plan for each session, so you always walk away knowing exactly what to work on, with guidance and support along the way. A deep dive that results in real transformation.
Real founders, real momentum.
"Katie had my best interests in mind. Through it all, she had a plan, a roadmap tailored to my specific needs, and the results were amazing! She assessed my skill set, identified my strengths, and made me believe in them. No small task!"
Viktoriya H."Working with Katie has transformed my business in so many ways, from how I photograph and edit to how I communicate with clients. The best part is she genuinely cares about you as a person. I've never met someone so fully committed to her community and creative entrepreneurs."
Sarah E."Katie has great knowledge and amazing resources, and she is kind and patient. I left each meeting feeling energized and positive. She followed up every session with an action items list, which made it all manageable and kept me on track."
Zoe B."I have taken courses and workshops, but none like this. Katie teaches the real bones of business, everything I wish I had 15 years ago."
Becca · Photographer"I have done mentoring and trainings with other professionals, but nothing compares to what Katie offers. She covers it all, from workflows to marketing, with action items to keep going."
Van · Creative"Katie's approach helps you find the right systems, the right path, and the right voice for your business. She makes growth feel possible."
Tara · Lifestyle + CommercialJust a few members of the Kreate Collective community...
Viktoriya
Alicia
Tara
SarahPeople decide before they ever read a word.
Visuals are processed 60,000 times faster than text.
of the information our brains take in is visual.
Consistent visual identity can increase brand recognition by up to 80 percent.
of consumers make purchase decisions based on a brand's visual content.
of consumers trust a business more when its website shows real people.
Visual content is 40 times more likely to be shared than any other kind.
In their own words.
"I have had the pleasure of working with Katie on over 12 different lifestyle shoots. She became a fundamental part of our business' growth. Not only is Katie an incredibly talented photographer, but she is also a conscientious and thorough business woman. She quickly understood the big picture of our company's brand, identity, and needs. She took charge during each photo shoot to produce the perfect images that helped elevate our tech company to the next level."
"Katie is the best of the best. She is truly a master of her craft. She approached our engagement with detail, precision and thoroughness. She invested time in understanding my brand and how it is evolving, she ensured I was fully prepared for the brand shoot, and she took the time to plan out every step of the day from a shot list to outfit changes to lighting needs etc. The day of the shoot, she fully delivered. She created not only the most stunning images that captured all that I was looking for and way more, but she also created an experience for me that was truly empowering."
"I had such an incredible experience working with Katie, and I feel so blessed to have found her! I am completely new to running my own business, and from the very first call, she made me feel completely at ease, taking the time to really understand my vision and goals. Her attention to detail is so impressive, and I truly felt cared for throughout the entire process. She was so helpful every step of the way. On the day of the shoot, she was so calm and professional and made it so much fun! The photos turned out amazing, and I couldn't be happier with them!"
"Katie Monroe was born to do this work. My branding shoot was seamless, professional, and genuinely fun from start to finish. She took the time to understand me and my business, translating my vision into images that feel both authentic and elevated. I couldn't be happier with the final photos. If you're considering booking her, do it. The experience alone is worth it."
"We loved seeing how Katie approached the brand photoshoot session for DBT Center of Silicon Valley. She used our photoshoot shot list as a foundation and elevated it beautifully, translating brand strategy into thoughtful, polished visuals that felt authentic and intentional. Her work clearly reflects a deep understanding of both branding and the nuances of working with therapist-led businesses."
"Katie was such a joy to work with. As I built my business, she made everything feel easy, from brand identity to shoot prep. She kept me calm and confident, delivered quickly, and the photos are incredible. She's not just a photographer, she's a true brand partner who goes above and beyond."
Small business coaching, explained.
What does a business coach do? +
Who do you work with? +
How much does business coaching cost? +
What's the difference between coaching and brand strategy? +
Do you work with businesses outside of photography? +
What if I'm not sure which service I need? +
The brands, founders and teams I've built with.
Nearly twenty years of work across coaching, tech, wellness, hospitality, real estate, and the arts.
Coaches, Consultants + Entrepreneurs
- The Human Reach (ex-Meta)
- Breckenridge Consulting (LinkedIn)
- Weronika Sobolak (Meta), Executive & Leadership Coach
- Mallory Erickson, Executive Consultant
- Griff Jack Brand Agency + Fractional CMO
- Hart Fractional CMO HR Consulting
- The Brand Incubator, Kate Hughes
- AJ Mizes, Coach + Author
- Jodi Riviera, LUMINLY Coaching
- Denise Dempsey, CHT, MEd
- Jami Rodman, Author + Educator
- Burrell Kagin Law LLC
- Meghan Stevenson Publishing
- Sally McKillop Marketing
- Finish Line Moments Consulting
- Brave Moon Podcasts
- Inner Resonance Hypnotherapy
- Ignite Your Soul Brand
- Mind By Design
Major Institutions + Global Brands
- Sephora Inc.
- UCSF Health
- National Endowment for the Humanities
- International Rescue Committee
- Doctor on Demand
- Microsoft, Katy Brown
- Strava App
- Spacious App
- Freed AI
- Coldwell Banker Real Estate
- Compass Real Estate
- Strozzi Institute for Somatics
- The de Young Open Exhibition
Startups, Tech + Agencies
- Nikesh Arora, CEO of Palo Alto Networks
- Vercel AI, Jen Shumann
- Everscale Ad Agency
- Titus Investing
- Milestone Marketing Group
- Heather Henderson, Tech Recruiter + Author
- Verity Sonoma
- Venuelust
- Distinct Locations
Publications + Media
- San Francisco Chronicle
- Dwell Magazine
- Modern Luxury Magazine
- San Francisco Magazine
- Sonoma Magazine
- 7x7 Magazine
- Eater SF
- Rue Magazine
- Dance Magazine
- Dance Teacher Magazine
- Verité Published
- The Essential Guide
- Expertise
Architecture + Real Estate
- Costa Brown Architecture
- The Grubb Co Real Estate
- Haylen Real Estate
- Aalto Real Estate
- Trinity Properties
- MCS Construction
Practitioners, Therapists + Consultants
- Nicole Schroeder, MD, UCSF Medical
- Meagan Holden, MD, AMFT
- Empower LEP, Licensed Educational Psychologists
- Heather Curran, Bloom School of Branding
- Tamar Dover, Therapeutic Movement + Fitness
- Tiffany Myer, Functional Health Practitioner
- Hannah Maschwitz Nutrition Consulting
- Leslie Thorpe, Integrative Health Coach
- Sam Garden, Certified Divorce Coach
- Cate Sanders, Holistic Wellness
- My Freedom Grove
Health, Wellness, Fitness + Beauty
- CorePower Yoga
- Pure Barre
- Integrated Dermatology
- Redwood Empire Skin Care
- Healdsburg Oral Surgery
- MPX Pilates Silicon Valley
- Indigo Yoga Walnut Creek
- X Core Pilates
- Pilates V, Rise Lean
- Studio Flex Personal Training
- Kristen Boehmer, Heal Your Gut
- What About the Nurse
- Everviolet Breast Cancer Lingerie
- Omiana Cosmetics
- Clear Club Mouth Guards
- Mission Athletics Cooling Wear
- The Beauty Spot
- Boujee Beauty Bar
- Wise Bride Wellness
- Average to Elite
- Lash Co
Food, Beverage + Hospitality
- Gloria Ferrer Winery, Sonoma
- Clos Du Val Winery, Napa
- Double R Ranch Wines, Napa
- Bricoleur Winery, Sonoma
- Sally Sanford Wines, Sonoma
- El Dorado Kitchen, Sonoma
- Sonoma Brothers Distillery
- Park Avenue Catering, Sonoma + Napa
- Guayaki Yerba Mate
- Double Rainbow Ice Cream, SF
- Great Spirits Baking Company
- The Empty Plate, Los Angeles
- Absolute Extracts
- Calibueno Cannabis + CBD
Arts, Lifestyle + Nonprofits
- San Francisco Ballet
- Alonzo King LINES Ballet
- Tipping Point Community
- Farm Sanctuary
- Heather Day Art
- Tricia Rissman Fine Art
- Sarah Liz Lawson Interior Design
- Lea Stafford, Ethos West Collective
- Bestowe Corporate Gifting
- Hayes Ceramics
- Boheme Events
- Rapt Productions
- Plenty Flora
- Libra Studios
- Anywhere Outpost
- Storybook Village School
- Acacia SF
And hundreds of small businesses just like yours.
Your business should support your life, not consume it.
Book a free discovery call and let's map the version of your business that feels aligned, profitable, and built to last.
Email katie@kreatephotography.com · Call 707.326.0639 · Sonoma County, California