Episode 6 — Website Copy Fast Track with Copyrighter, Andrea Shah
In this episode, Katie Monroe chats with Andrea Shah, a professional copywriter who helps photographers build magnetic, client-focused websites.
They discuss how to reflect your personality in your copy, create a comfortable experience for potential clients, and preemptively answer FAQs to ease the decision-making process.
Andrea shares tips on balancing personal storytelling with client value, distinguishing between features and benefits, and using sensory details to bring your brand to life.
Together, they highlight how effective copy can transform your business from attracting budget clients to booking high-end sessions.
Key Takeaways:
Why your website should answer “who, what, and where” above the fold
The power of FAQs for reducing marketing friction
How to use “you” language to make your copy client-centered
The difference between features and benefits, and why it matters
Tips for building trust with a consistent brand experience
Ideas for using sensory details and testimonials to stand out
How to structure your website for SEO and client engagement
Tools + Resources Mentioned:
Aftershoot Free Trial + Editing Profile → TRY IT FREE (Includes 500 free edits)
Imagen AI — Get 25% Off + 1,500 Free Edits with code KREATE25 → TRY IT!Imagen samples on my site
Aftershoot samples on my site
Explore My Websites:
Mentorship + Coaching: The Kreate Collective
Wedding + Lifestyle: Kreate Photography
Branding + Commercial: KM Photography
Resources:
Learn more about Momentum Method + Book a Free Call with Katie!
Modern Photographer's Brand Identity Handbook (50-Page Guide!)
Let's Connect!
Would you be interested in being a guest?