Episode 12: Soulful Branding and Balancing Parenthood with Madison Standkey

Written By Kathryn Monroe

In this episode of the Focus and Flourish podcast, host Katie Monroe sits down with Madison Standkey, brand strategist and founder of Soulful Solution. They dive into the importance of building an authentic brand that resonates with your values and attracts the right clients. Madison shares her journey of balancing motherhood and entrepreneurship, offering honest insights into creating a business that’s both successful and sustainable.

At Soulful Solution, her process is simple, intuitive, and collaborative. From discovery to launch, she makes each step not only clear but enjoyable—helping founders feel supported every step of the way. The goal isn’t just a polished brand or a beautiful website, but the confidence to sell your services, show up for your vision, and step fully into the most aligned version of your entrepreneurial self.

Tune in to learn how to craft a brand that truly reflects who you are, while navigating the real challenges of building a business as a parent.

What You’ll Learn

➝ How to craft a brand that feels authentic and values-driven

➝ Why a simple, collaborative process can make branding enjoyable instead of overwhelming

➝ The mindset shifts that give entrepreneurs the confidence to sell and show up consistently

➝ Practical ways to balance parenthood with entrepreneurship without burning out

➝ How to stay aligned with your truest version of yourself while growing your business

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​Links & Resources:

Madison Standke: https://www.soulfulsolution.co/

Explore My Websites:

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Let's Connect!

​Would you be interested in being a guest?

Kathryn Monroe
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Episode 11 - Why Content Creation & Blogging Are Game-Changers for Photographers + Small Business Owners