Episode 19 - Your Website Is a Home, Not a Storefront, with CJ Price of Ivingo Creative

In today’s fast-changing economy, unpredictable market, and rapidly advancing tech landscape, your website can no longer be treated like a digital storefront or a design project you revisit every few years. It needs to be a foundation.

In this episode, I’m joined by CJ Price, founder of Ivingo Creative and an SEO architect who helps business owners build websites they can actually live in. CJ combines SEO strategy, clear messaging, and conversion-focused design to turn websites into long-term growth assets that support your business even as algorithms, platforms, and trends continue to shift.

In this episode, I’m joined by CJ Price, founder of Ivingo Creative and an SEO architect who helps business owners build websites they can actually live in. CJ combines SEO strategy, clear messaging, and conversion-focused design to turn websites into long-term growth assets that support your business even as algorithms, platforms, and trends continue to shift.

We dive into why SEO is not the finishing touch but the starting point, how to turn a “pretty” website into one that actually gets found, and the most common SEO mistakes small business owners are making, many of which can be fixed without a full redesign.

If your website looks good but isn’t bringing in traffic, leads, or clarity, this episode will help you rethink your site from the ground up and build something that grows with you instead of holding you back.

WHAT YOU WILL LEARN

  •  Why SEO is the foundation of a strong website, not an add-on or afterthought

  • How treating your website like a home changes the way you approach structure, content, and growth

  • The most common SEO mistakes small business owners make, and which ones are easier to fix than you think

  • Where to start if you have a “pretty” website that isn’t getting traffic

  • How to build site structure and content that both humans and search engines understand

  • SEO strategies that work even if you don’t have a full marketing team

  • How to create a website that evolves with your business instead of requiring constant redesigns

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This episode is a must-listen if you want a website that works harder, smarter, and longer for your business, no matter what the market does next.

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Episode 18 - Mindset, Momentum and the Shift That Changes Everything